SEO is a must-have for all ecommerce brands to gain attention and spread awareness about themselves to generate sales. For an Ecommerce business, it is very challenging to draw in new customers. One of the biggest hurdles is to beat the competition because people usually perform a Google search, and then call the first few sites on the list. To maximize our customers we need to find a way into that top spot. Proximity, convenience, and the lack of alternatives are all factors that can cause unhappy customers to return (and perhaps improve their opinion). However, competition is much fiercer when it comes to e-commerce. One of the biggest obstacles to gaining new customers is not showing up in search results (SERPs). Prospects are more likely to call only the first few companies at the top of SERPs and ignore the rest.