Tuning the technicalities
Charlotte SEO service team starts first with the technical side of SEO to make sure your business website is crawlable and indexable on search engines. Technical SEO can create a lot of impact on your website’s overall ranking, or if not done properly, it can also prevent your website from appearing on Google SERP. Our efficient SEO audit team optimally utilizes all their expertise in finding out a shortfall for which they use tools like Google search console to monitor your website’s performance. They ensure your website is responsive for all devices by using tools like core web vitals, submitting robot txt files, and adding canonical tags, which are some of the crucial steps in technical SEO for our result-driven team.
Discovering target keyword
The next step is finding the perfect keyword for you. For driving quality organic traffic to your website, it is crucial to choose an ideal keyword that is based on your niche and has desired intent for the same. Before choosing any keyword, our resourceful SEO executives have devised some parameters on which they base their keyword research process.
Search traffic potential- which tell them how much traffic they can expect from particular keyword.
Business potential- content with high business potential can help you in converting your audience quickly.
Ranking difficulty – choosing a keyword that already has rankings from renowned brands can make it difficult for you to rank in that category.
Focusing on search intent- just choosing a keyword with a high search ranking is not enough if it is not fulfilling your business goals. Our Charlotte SEO firm chooses only those keywords which have desired intent, be it informational, commercial, or transactional.
Optimizing the content
Google admits that high-quality content is one of the important factors while ranking any page on SERP. Your website must have content that enables your site visitors to engage. Our witty SEO content writers create compelling and engaging web page copy, blogs, and articles for your target audience. We follow Google’s E-A-T guidelines ( expertise, authoritativeness, and trustworthiness ) while developing any web content. Our team ensures that every content created provides value to the reader as well as optimally optimized with relevant keywords for Googlebot crawlers. We do content analysis and develop content calendars according to the latest trends and subject knowledge. Most of all, we make sure our content has proper context and setting while focusing on local keyword intent.
Strengthening all with links
Search engine optimization agency in Charlotte creates high quality internal links and backlinks to gain authority for your website. They give signals to Google bots that other reputable websites find your content useful, and hence it is gaining links for the same. Good quality links increase your domain authority ( D.A ) and page authority ( P.A ). Our SEO executives team creates backlinks that have –
Our backlinking team manually adds quality links, reach out to website owners directly to as for a link, and earns organic links from your site visitors. All this effort creates a rewarding link building strategy for your website, which in turn helps you rank higher, generate more leads, and earn more ROI.