The Rise of Deepfake Technology & Challenges
Deepfake technology has gained popularity over the years. Whether it's deepfake audio, video, or an ad campaign for good, the innovation has been the talk of the table. Shockingly, 71% of people still need to learn about the term deepfake.
The Art of Storytelling Marketing – From Tales to Sales
Imagine a coffee brand that doesn’t just sell beans but tells the story of the farmers behind each blend. Or a tech company that shares how its products empower communities. Similarly, storytelling isn't just entertainment; it’s a tool for connecting
Google Using AI to Combat Online Scams and Dangerous Websites
Google’s AI mission is expanding, and the tech giant is now using artificial intelligence to protect users from dangerous websites and malicious files. With rising cyber crimes and increasingly sophisticated scams, Google’s AI-powered tools aim to enhance real-time protection for
Meta Business Suite: A Game-Changer for Small Businesses
Marketers need to build digital relationships and reputations before closing a sale – Chris Brogan, American author, Social Media 101: Tactics and Tips to Develop your Business Online. Shaping the future for Small Businesses often starts with an online presence.
OpenAI Rolls Out ChatGPT Search to All Free Users Worldwide
OpenAI announced at December 16, 2024, that its ChatGPT Search feature is now available to all free, logged-in users worldwide on every platform, marking a significant expansion of the AI-powered search tool. Previously available only to paid subscribers since its
What is SearchGPT? How ChatGPT’s Real-Time Search Works
Have you ever wanted to ask a search engine a question like you’d ask a friend—no complicated keywords, just a simple, natural conversation? Well, then your wish just came true with SearchGPT. Launched by OpenAI, SearchGPT takes online search to
How to Use Instagram AI Filters for Standout Photos?
Instagram’s AI filter redefines photo editing with a subtle touch of colors, aesthetics, and drama. Creating eye-catching images, from ordinary snaps to professional-level visuals, is now simpler than ever. It is the ultimate tool for your feed or brand to
Google Time Machine: What it is & 12 Must-Know Features
Imagine being able to explore your neighborhood as it looked ten years ago or visiting your favorite vacation spot before it became a popular destination. With Google's time machine, you can do that all! This feature on Google Maps lets
Insights from Dentsu’s 2025 Media Trends & Digital Ad Spend Forecasts
Dentsu’s 2025 Media Trends Report and Global Ad Spend Forecasts highlight how quickly the advertising world is changing. From the rise of retail media networks to shifts in how people consume content, these insights offer important opportunities for brands to
How Color Psychology is Used in Marketing (With Real Examples)
Have you ever wondered why fast-food logos often use red and yellow? Or why do brands like Facebook and LinkedIn lean on shades of blue? It’s not just a coincidence—it’s color psychology in action. Colors don’t just catch our eye;
